No talking frogs. Just a passionate member of the diabetes community with a message for the world.

Since beginning its relationship with Marcus Thomas in 2016, Dexcom has grown from $250 million to nearly $2 billion in annual sales. Now, with the help of music superstar Nick Jonas, the agency shares the Dexcom story – and its lifesaving role for people with diabetes – on the world’s biggest stage: Super Bowl LV.